TVS Motor Company records 28% growth in Motorcycles
Buoyed by a 28 per cent growth in its motorcycles, TVS Motor Company's total two wheeler sales in July 2006 clocked 1,21,462 units compared to 1,01,359 units, during the same period last year. The total two-wheeler growth stood at 20 per cent.
The motorcycle sales in July 2006 were higher at 68,335 units compared to 53,215 units during the year-ago period largely due to the growing popularity of Apache and TVS StaR brands across all markets.
In a short period of time Apache has become the second-largest brand in the premium segment and the company continues to ramp up its production to meet the growing demand. The TVS StaR brand too has achieved significant growth. During the month it crossed the cumulative 8,00,000 unit mark.
TVS Scooty sales clocked 25,356 units in July 2006 as against 24,244 units of July 2005. The brand continued its market leadership in the sub-100 cc scooter segment.
TVS Motor Company exported 10,382 units in July 2006, the highest ever export sales in a single month, reflecting a growth of 15 per cent over the same period last year.