TVS Motor reports revenues of Rs.896.13 crore in Q3 exports up by 63%
TVS Motor Company has reported
revenues of Rs. 896.13 crore for the quarter ended December 2007 compared to
Rs.952.98 crore recorded during corresponding quarter in the previous year.
The figures for Profit before tax (PBT) and Profit after tax (PAT) during
the quarter under review stood at Rs. 7.22 crore and Rs. 5.83 crore
respectively as against the figures of Rs. 14.11 crore and Rs. 11.46 crore
recorded in the corresponding period last year.
While motorcycle sales were lower at 176,158 units during the third quarter
compared to 219,963 units over the previous period, the sales of scooters
was higher at 65,253 units in comparison to 61,243 units during the previous
The motorcycle sales continue to be affected due to stringent norms followed
by retail financiers, restricted availability and high rates of interest.
The company is looking at overcoming the slowdown in motorcycle segment
through a slew of strategic brand initiatives planned for the fourth
quarter. These new product launches planned for the fourth quarter, across
various motorcycle segments, will provide more options for customers and
help the company to leverage a larger product range in future.
Among the launches scheduled for the fourth quarter is the Apache RTR EFI.
With this motorcycle, TVS Motor Company would, for the first time, be
offering Electronic Fuel Injection technology in the 160 cc category, which
will come with the additional benefit of the rear disc brake. The new
technology will offer better engine smoothness, faster throttle response,
lower emissions, good cold start and recovery, better idle stability, good
drivability, better fuel economy and performance consistency at various
altitudes and environments.
The company will also launch a new entry-level variant of the StaR Sport.
This motorcycle will come with best of class mileage and reliability.
In the fourth quarter, TVS Motor Company will launch the new Scooty Teenz
Electric Vehicle, which is an ideal balance of style and solid performance.
The Scooty Teenz Electric, which would initially be launched in Gujarat, has
a maximum range of 50 km per charge with long battery life and excellent
utility space. Stylish and durable, the SCOOTY TEENZ EV will come in vibrant
rich colours, refreshing graphics and will have stylish contemporary looks.
Since inception, TVS Scooty has been at the forefront of putting
women-on-wheels and the company had undertaken many unique initiatives
targeted mainly at women. The much-appreciated 99 shades of the Scooty Pep+
has taken it into a new league. A customer can pick her preferred colour a
choice of vibrant solids, glossy metallics and premium dual-tone pearl
finish. TVS Motor Company also undertook the W-O-W (Women on Wheels) project
wherein a 400 strong specially trained field-force, attached to the company
dealerships spanning 90 cities across the country, conducted road safety
seminar cum workshops and a unique 6 day familiarisation program on how to
ride a Scooty. This was complemented with distribution of educational
material on road safety.
Expanding its portfolio, TVS Motor is also gearing up to launch its
three-wheeler variants in the fourth quarter. The vehicles will redefine all
performance characteristics of fuel efficiency, reliability, comfort,
convenience, safety and style to give pride of ownership to the driver.
Powerful twin headlamps and bigger and brighter rear tail lamps adds to the
style of the vehicle. Attractive interiors include stylish dashboard, dual
tone high quality seats, cover below the driver seats in LPG & CNG vehicles
and an integrated bumper. The vehicle is equipped with electric start in all
versions to reduce driver’s fatigue. It has a spacious passenger
compartment. TVS would leverage its existing extensive distribution &
service network to enhance its presence in the three-wheeler market.
With new launches in the two and three-wheeler segments, the company
forecasts a positive growth in the fourth quarter.
During the third quarter, TVS Motor Company formally launched the TVS Flame
in Chennai. The new four stroke 125 cc Flame, fires up a revolutionary
three-valve engine, which is propelled by Controlled Combustion Variable
Timing Intelligent (CC-VTi) technology. Developed by the R&D team at TVS
Motor Company in collaboration with AVL, Austria, the CC-VTi technology
enables the bike to deliver highest mileage in its class while ensuring high
power. The styling of Flame is inspired by the Delta Wing design found in
the latest fighter jets. Termed “DeltaEdge”, this styling gives the bike a
unique finish while creating superior aerodynamics. The futuristic styling
and technology deployed in this motorcycle gives it best-in-its-class
In the 160cc segment, TVS Apache RTR 160 was conferred with four coveted
awards at the Autoexpo 2008. Three juries including Business Standard
Motoring, Overdrive and NDTV Car & Bike Awards adjudged the TVS Apache RTR
160 as the ‘Performance Bike of the Year’. This motorcycle also won the
Design of the Year award at the Overdrive Awards.
TVS Scooty Pep+ was adjudged the No.1 Scooterette of the year by TNS Voice
of the Customer, an award that was given away by Autocar CNBC Awards at
Autoexpo 2008 in New Delhi.
During the third quarter ended December 2007, the company exported 35,855
two wheelers recording a growth of 63% over the same period last year.
Exports will continue to be a focus area.