Launches 3 wheeler in 3 variants

In what could be termed as the biggest roll out in Indian automotive history, TVS Motor Company, India's third largest two-wheeler manufacturer, today rolled out as many as seven products from its Hosur plant, in line with the company's commitment for this fiscal.

The seven products include the much awaited 3-wheeler in 3 variants, an Electric Scooter, an all new 110 cc StaR City, a completely new 125 cc motorcycle called FLAME and a new Apache EFI. These simultaneous roll-outs are a tribute to the engineering skill of the R&D department and the TVS workforce making it the first time that any two-wheeler company has attempted successful multiple rollouts on a single day.

Each new rollout signals avowed intent on the part of TVS to regain market share and momentum within the industry. These products, backed by the highest quality standards of the TVS group, have been launched with an eye to deliver high value to discerning customers. The new offerings are targeted at different segments of the two and three wheeler customers with emphasis on superior technology, styling and engine capabilities. These vehicles will provide further impetus to the growth of Motorcycle and Scooter sales of TVS Motor Company in the coming months.

TVS today rolled out a complete range of 3 wheelers operating on eco friendly fuels LPG & CNG (factory fitted) in the passenger segment with an estimated industry size of 3.6 lacs / year (domestic & exports). Refined quality and engineering skills of TVS are evident in all three models of the
3 wheelers that were rolled out. The company will manufacture these vehicles in 2 stroke, Petrol, CNG and LPG versions at its green field modern facility at Hosur which has a capacity of 100,000 units per year.

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